Play Units
Who are they?
Units offers a fresh perspective on traditional sports betting, making it accessible to everyday sports fans.
Who are they?
Units offers a fresh perspective on traditional sports betting, making it accessible to everyday sports fans.
Who are they?
Units offers a fresh perspective on traditional sports betting, making it accessible to everyday sports fans.
My role...
I spearheaded design efforts for the MVP, Design system, and first Marketing site. With assistance from another designer and the Units engineering team, we were able to take it from concept to launch.
My role...
I spearheaded design efforts for the MVP, Design system, and first Marketing site. With assistance from another designer and the Units engineering team, we were able to take it from concept to launch.
My role...
I spearheaded design efforts for the MVP, Design system, and first Marketing site. With assistance from another designer and the Units engineering team, we were able to take it from concept to launch.
Onboarding overview
Sports betting apps can be overwhelming for the average sports fan due to the requirement of providing private information and the complexity of the UX and UI.
We wanted to alleviate that anxiety by providing freedom to the user during onboarding. So, we opted not to require a user to create an account and provide sensitive information until they attempt to place a bet.
This approach allows users to experience the app and build trust, ensuring that they are more willing to provide sensitive information when required.
Onboarding overview
Sports betting apps can be overwhelming for the average sports fan due to the requirement of providing private information and the complexity of the UX and UI.
We wanted to alleviate that anxiety by providing freedom to the user during onboarding. So, we opted not to require a user to create an account and provide sensitive information until they attempt to place a bet.
This approach allows users to experience the app and build trust, ensuring that they are more willing to provide sensitive information when required.
Onboarding overview
Sports betting apps can be overwhelming for the average sports fan due to the requirement of providing private information and the complexity of the UX and UI.
We wanted to alleviate that anxiety by providing freedom to the user during onboarding. So, we opted not to require a user to create an account and provide sensitive information until they attempt to place a bet.
This approach allows users to experience the app and build trust, ensuring that they are more willing to provide sensitive information when required.
Bet entry overview
Placing a bet is where we had the opportunity to really differentiate Units from other conventional sports betting apps.
Our goal was to make the experience simple and straight forward, so fans who don't have the time or inclination to learn about the complexities and statistics of sports betting can still place bets based on their gut instincts using our simple entry props.
If a fan is unfamiliar with a particular prop, we provide easy access to quick articles to catch them up to speed.
Bet entry overview
Placing a bet is where we had the opportunity to really differentiate Units from other conventional sports betting apps.
Our goal was to make the experience simple and straight forward, so fans who don't have the time or inclination to learn about the complexities and statistics of sports betting can still place bets based on their gut instincts using our simple entry props.
If a fan is unfamiliar with a particular prop, we provide easy access to quick articles to catch them up to speed.
Bet entry overview
Placing a bet is where we had the opportunity to really differentiate Units from other conventional sports betting apps.
Our goal was to make the experience simple and straight forward, so fans who don't have the time or inclination to learn about the complexities and statistics of sports betting can still place bets based on their gut instincts using our simple entry props.
If a fan is unfamiliar with a particular prop, we provide easy access to quick articles to catch them up to speed.
Design system
Through this process, we created a design system that allowed for fast iteration and consistency between design and engineering.
From a component library to interface themes, we created an essential tool for the Units team moving forward.
Design system
Through this process, we created a design system that allowed for fast iteration and consistency between design and engineering.
From a component library to interface themes, we created an essential tool for the Units team moving forward.
Design system
Through this process, we created a design system that allowed for fast iteration and consistency between design and engineering.
From a component library to interface themes, we created an essential tool for the Units team moving forward.
Home and article view
Entry tracking
Daily play streaks
